Sukle Tapped to Help Frontline Shift Consumer Mindsets and Behavior in the Emerging Wildfire Defense Space

We’ve all seen it. Record high winter temperatures, record low snow totals, and extreme drought conditions are becoming increasingly common. Across the Western U.S., the conditions that fuel catastrophic wildfires are no longer seasonal; they’re permanent. And the traditional, reactive approach of wildfires—wait for fire, then fight it— isn’t keeping pace with a crisis accelerated by climate change.

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That’s why we’re so excited to announce our new partnership with Frontline Wildfire Defense, a system that proactively prevents structures from burning using real-time fire intelligence and autonomous hardware. This tech-forward system, created by landscape ecologist Harry Statter, allows homeowners to proactively guard against wildfire danger.

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This is an opportunity to apply Sukle’s decades of experience working in technology, water conservation, and sustainability to help get the word out that people no longer have to wait for a wildfire to happen before taking action. 

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We’re going to give Western homeowners and commercial building owners an entirely new way to think about the problem of wildfires. Shifting the mindset from one of reactive fire suppression to proactively preventing ember-driven ignition of fires.

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It’s a partnership that can make a positive impact on the safety of people and property in the midst of ever-increasing climate threats.