July 12, 2023

A Very Hairy Ad Age Editor’s Pick | SUKLE Blog

Vaccines are clearly polarizing, particularly in places like Wyoming (which happens to be the nation’s second least vaccinated state). In fact, the politicization of the COVID-19 vaccine has had a ripple effect in the state, leading to decreasing adoption rates for other vaccines as well.

To combat this, the Wyoming Department of Health is leaning into humor—as well as history—in a new spot from Sukle Advertising & Design in Denver. The darkly comic ad takes a trip back to Basin, Wyoming, in 1922, for a reminder of why we should be grateful for how modern-day medicine keeps death and disease at bay. See the full article here.

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People who stop at their first idea should have stopped sooner.
People who stop at their first idea should have stopped sooner.
Make a difference. Or don’t make anything at all.
Make a difference. Or don’t make anything at all.
What if?
What if?
Bravery and kindness are not mutually exclusive.
Bravery and kindness are not mutually exclusive.
Before we can get into someone’s heads we must first look into their heart.
Before we can get into someone’s heads we must first look into their heart.
Think with your pencil.
Think with your pencil.
The biggest risk you take is blending in.
The biggest risk you take is blending in.
Simple > complex.
Simple > complex.
If you can’t make it good, make it big and red.
If you can’t make it good, make it big and red.
Simply ask yourself, have you helped or hurt the world today?
Simply ask yourself, have you helped or hurt the world today?
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What we didn’t learn in business or design school, we picked up at the circus.
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